Say NO to lies. At some point, enough is enough and it is time to cut out toxic relationships and begin respecting yourself.
Focus on your customers, not your competition
While there is no embarrassment in learning from those who are better than you or further along on a particular journey, one should not spend their time, effort, energy and resources on their competition, but should rather get as close as possible to their customers. Answers to all of your troubles, problems and tribulations lie within your customers. Ask them …
React to market demands or you’ll lose
As you work to grow your business or your own personal reputation within an organization or across an industry, it is important to be aware of the environment you operate within. Analysis and assessment of market trends, shifts and needs is essential for future growth and sustainability. As we all know, needs and demands change all the time, which is …
How to work with unhappy clients
All people can and at times will become unhappy. Unfortunately, this unhappiness can frequently manifest itself across work and be left for you to deal with. Here’s what to do. Listen to what happened and what matters to them Manage the situation, contain, analyse and own any mistakes made by you or your teams Follow up with the client in …
To survive your business must be profitable
Profit dictates your organizational sustainability, longevity and its very existence. Whether you are in for-profit or non-profit sectors, you have to be profitable in order to pay your people, rent, utilities, technology, vendors…and the list goes on. While the growth doesn’t need to be substantial in every instance, even a single digit percentage increase in revenues (ideally in profits as …
Listen to your customers
Listen to your customers as they are among the greatest sources of information in order to continue to improve, expand and grow. On this improvement and growth process, listen to what folks are saying and engage with them across all avenues, in particular across social media. This focus on customer service and proactive approach is what distinguishes you from others. …
Branding vs. sales & marketing
Branding your business and yourself is a massively important strategy that will assist with your long-term viability and sustainability. Your reputation, your accomplishments precede you and people will be mindful of what you do before they reach out to you for an opportunity. Great brands stay a lot longer while sales come and go. Strong brands will survive and endure …
How to price your product or service
Pricing your product or service effectively is of great relevance with respect how well it will be received in the market. While it is not the only aspect of importance, it certainly impacts how your prospective clients will think about the value of your product or service. In order to be competitively priced, you must learn all you can about …
Customer Service: UPS vs Amazon
Customer service is essential and nonnegotiable for any business that wants to be competitive, successful and valuable. Furthermore, today more than ever, longevity and long-term client retention directly depends on the overall customer experience your business provides to their clients. Here’s is my most recent example with two major companies, UPS and Amazon. One has failed miserably while the other …
People don’t leave companies, people leave their managers
People don’t leave companies they leave leaders! We have all heard and experienced this notion in one form or another. You either know someone who has or you have left a company due to poor leadership, I know I have. Furthermore, if your firm is experiencing high turnover (and it is not an intentional “house cleaning”) it is undoubtedly in …