Be honest, compete on value, not price

Honest and transparent approach will go a long way in customer acquisition and more importantly, customer retention. When it comes to your services and products it is important to be honest, sincere and transparent with respect to your strategy, cost and pricing that they may need to incur. Be honest with your clients and tell them the truth, tell them …

Market your products and services, don’t spam people

Marketing is a blend of science and art and it should be approached very carefully and strategically. One of the most frequent methods of marketing and awareness building are mailing lists to which people sign up in order to receive promotions, discounts, free products or services and so on. However, when it comes to populating and building your e-mail lists …

Customer service 101: Listen and engage your clients on social media

In today’s world, customer service is of great importance in everything we do, and as such, it should be approached and handled carefully. Client support and services in person and online matter and should be tailored to the needs of your clients. When starting the initial engagement we may use templates, but they should not be our guide in every …

How to staff your team during training

Providing training to your team is essential in order to continue improving the quality of services you offer as well as to enhance career development opportunities. However, when training takes place, it is important not to neglect services you currently provide. The actual staffing process depends on the size of your team, services you provide and training opportunities and schedule. …

Client experience is the starting point

Client experience is the starting point of all service offerings. When designing services to support your organization it is essential to start with the experience of your users (both internal and external) in mind. Once you are aware how your services impact the lives or responsibilities of others that’s when you reverse engineer the process to make sure proper people …