Customer service 101: Listen and engage your clients on social media


In today’s world, customer service is of great importance in everything we do, and as such, it should be approached and handled carefully. Client support and services in person and online matter and should be tailored to the needs of your clients.

When starting the initial engagement we may use templates, but they should not be our guide in every exchange as they are often irrelevant and not applicable. Instead, listen to your clients and address their concerns, problems and frustrations and don’t fall back onto templates and predetermined responses.

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