Marketing is a blend of science and art and it should be approached very carefully and strategically. One of the most frequent methods of marketing and awareness building are mailing lists to which people sign up in order to receive promotions, discounts, free products or services and so on. However, when it comes to populating and building your e-mail lists …
Vendors beware: cold calling is an art
Dear vendors, thank you for your products, services and great customer service, but please listen to what your (prospective) clients say and respect those answers. I am aware of your need to meet your sales quotas, earn your bonuses and grow the business, but becoming a spammer or a telemarketer is not the way to go about it. Respect your …